Published every two years, the report encompasses our global R&D work and reinforces our purpose — to build a better tomorrow by reducing the health impact of our business through offering a greater choice of less risky products for our consumers. The reduced-risk potential of new category products needs to be supported by sound science, and this report explores our cutting-edge research into vapour, tobacco heating products and traditional and modern oral products.
You can get a feel for our most recent report by flicking through some of the key sections above. We hope you are keen to find out more about our open and transparent approach to scientific research and we encourage you to download the full report below.
Take a look at these three videos to learn more about our scientific research programme, the importance of embracing technology and our collaborative approach to innovation.